Iconic British design. Spirit of Japan.

Superdry logo on the left and dark haired man and woman in Superdry sunglasses on the right.

The new season has landed and Superdry has your eyewear style covered!

Join the Superdry nation with tri-colour eyewear essentials – your go-to eyewear style saver. Get the look with colour block acetates in a college-inspired varsity palette.

Vintage-finish metals combine with handcrafted natural acetates and iconic Japanese-inspired fluro Superdry branding details.

Choose from horns, torts, dip-dye ombre effects and layered handmade acetates. Luxe finishes bring Superdry’s obsessions with quality to life - jewellery-inspired branding shimmers with touches of gold and high chrome. Look for precision laser-engraved Japanese and Chinese characters to the brow, stand-out neon trim in Superdry orange, and new varsity kanji graphic in preppy white to inner tips.